Saturday, January 20, 2018

New Ford Mustang Bullitt

Just recently I was tasked to help on the launch of the new Ford Mustang Bullitt. The spot was used in the launch at the North American International Auto Show (affectionately known as "Auto Prom" to the locals here). It featured Molly McQueen, Steve McQueen's grand daughter reprising her grandfather's famous driving scene in the iconic 1968 movie. Instead of the streets of San Francisco, it was a take on the Mustang taking on the notorious Dodge Charger in a parking deck for the last spot. Over 110 shooting frames went into the presentation to figure out the complex shots.